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US: Virginia latest state to ban cosmetic animal testing
Virginia is the latest US state to ban cosmetic animal testing, as demand for cruelty-free products continues to soar.

Governor Ralph Northam recently signed the Virginia Humane Cosmetics Act into law, which comes into effect on January 1, 2022.

The legislation will see an end to the testing of new cosmetics as well as the sale of animal-tested cosmetics.

In 2018, California became the first state to pass a law banning animal testing for cosmetics. The California law makes exceptions for cosmetic ingredients that the USDA requires testing for because of health concerns, or if regulatory compliance is called for by a foreign authority. Nevada passed a cruelty-free cosmetics act in June 2019, and Illinois followed in August 2019.

It has been commended by several organizations including Humane Society International (HSI).

Quote:“This fantastic news illustrates a growing momentum in efforts to end unnecessary testing on animals in the United States and around the world for products like shampoos, mascara, and lipstick,” the organization said.

“Consumers are scanning labels and demanding products free of animal testing. Cosmetics companies are listening to them and changing their practices… Lawmakers are solidifying these changes into a permanent policy.”

Quote:“Cosmetics animal testing is simply not needed to ensure the safety of cosmetics for human use. In the case of new ingredients, many non-animal test methods have been, and continue to be, developed that are as effective — or even more effective — than animal tests have been," said Sara Amundson, president of the Humane Society Legislative Fund (HSLF).

Quote:HSI also congratulated Governor Northam and the primary bill sponsors, Sen. Jennifer Boysko and Del. Kaye Kory. As well as the residents of Virginia, for ‘taking a compassionate step’.

It then concluded: “We now urge other states to follow suit by working swiftly to end cosmetics animal testing and sales of animal-tested cosmetics on their soil at the earliest.”

Cruelty-free demand

Moreover, a new report predicts the global vegan cosmetics market will exceed $21 billion by the year 2027.

Research firm MarketGlass says the industry, currently worth a staggering $15.1 billion, will grow at a CAGR of 5.1 percent over the next seven years.

It lists China, the United States, Japan, and Canada as key locations that will drive the market’s worth.

Previous reports have cited increasing concerns regarding health and safety, and consumer awareness on animal-testing as key drivers for the growth. Moreover, ’embracing natural substitutes such as plant-based personal care products is working in favor of the market’.

According to HSI, six other states including New Jersey, Maryland, Rhode Island, Hawaii, New York and Oregon, are now considering similar bills to end cosmetics animal testing.



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